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Empire Chicken TV Menus

October 19, 2023

In a recent endeavor at Empire Chicken, I had the privilege to overhaul the in-store TV menu displays, transforming them into a paradigm of simplicity, readability, and efficiency. The objective was clear: to streamline the customer experience by facilitating quicker decision-making while retaining an engaging visual appeal. Typography Hierarchy: The cornerstone of this transformation was…

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